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Break through to bigger wins
Explore all the ways my native English copywriting and brand consulting services can positively impact your brand below. Or contact me directly to discuss any unique requirements you might have.
How can I help?
It’s easy to disappear in the six-continent-sized media circus we all live in. Which is why I take a high-impact approach that powers through indifference, adds colour to your brand, and provides outstanding emotional and functional value to your customers. Exactly what you need to get ahead in the world, made right here in Germany.
Put my copy and brand consulting skills to work for your audiences
5-Star General Copy
Cut through the noise and get noticed with bold creative concepts and copy on all your channels
Like the proverbial Swiss Army Knife full of smaller Swiss Army Knives, my copy capabilities are many. And useful.
I create everything from motivating multi-channel campaigns, to inspiring next-practice SEO web copy for brand-, engagement-, and sales pages right down to single headlines, product names and claims.
And it’s all done in a translation-friendly way when communication across international markets matters. For B2B, B2C or EB. Always on brand. And never ordinary.
I am also available with an art partner, as well as any specialized design, UX, German copy, or strategy partners you might need.
Magnetic Content
Attract, engage and delight with memorable content that converts
Offering your audiences compelling, useful content connects them to your brand and helps build long-term relationships.
I can assist with content plans and concepts as well as write thought-leadership pieces, videos, blog posts, or LinkedIn articles on topics of interest to your audiences.
Remembering that content does not exist in a vacuum, I can also assist with social posts > landing, engagement and sales pages and email flows.
I can also work with you to develop an AI-enabled content approach that you can apply in-house, with limited support from me on creative aspects like concepts and headlines, or with editing.
Iconic Verbal Identity
Build trust with a clear, uniform and distinctive tone of voice for your brand
Clarity. Consistency. Creative flair. They’re qualities you’d admire in a partner, so why wouldn't you want them for your brand?
Clarity ensures people understand your brand offer, vital in a today’s noisy marketplace. Consistency across channels builds trust. And creativity makes you stand out. A strong verbal identity gives you all this and more.
It defines your brand purpose and personality - and brings them to life in a distinctive voice. And it can also include brand voice AI prompts, product names, claims and key messaging.
Whatever your specific requirements, I can deliver verbal identity guidelines as text only - or beautifully designed and ready for distribution.
For complete identity solutions, including strategy and visual identity, I partner with brand growth specialists that work globally from hubs in London and Berlin.
Power Editing
Refine existing copy to sharpen your messages, reflect your brand and connect with your audiences
You might be great at English, but not perfect. Or you might simply not have the time or inclination to polish marketing-related copy to the hard-hitting standard you would like. No problem. That’s what I’m here for.
Send me AI generated content, presentations, pitches, proposals, speeches, social posts, social media profiles, annual or ESG reports, video scripts or Denglish/Ginglish of any kind. I will tighten your copy until it fits your brand like a well-worn glove and communicates with maximum impact.
Kreative Übersetzungen
Retain the colour, tone and creative style of the original German text in your translations
Ich übersetze Texte vom Deutschen ins Englische. Anstatt aber wörtliche Übersetzungen zu machen, lege ich Wert darauf, die Ideen, Emotionen und Zielsetzungen der Originaltexte auf klare und kreative Weise zu übermitteln und dabei dieselbe Tonalität und den Sprachstil beizubehalten. Dieser fordert einen größeren Zeitaufwand und Expertise als eine einfache Übersetzung, weshalb dies vor allem dann empfehlenswert ist, wenn eine kreativausgefeilte Übersetzung wichtig ist.